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Monthly Archives: November 2013

When Should You Start Monetizing Your Blogs?

by Nikki Woods on Friday, November 29, 2013

“Wait, you mean I can ‘monetize’ my blogs?”

Imagine getting paid for doing something you’d be doing anyway like working out, shopping or helping your kids with their homework?  That’s sort of what’s it’s like when you learn to monetize your blog. The challenge of course is knowing the right time to start profiting from your passion. The easy answer is now, but in reality, as a writer there are some things you should factor in.  Here are five important “whens” [...]

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6 Building Blocks For Your Social Media Marketing Plan

by Nikki Woods on Wednesday, November 27, 2013

Imagine having the house of your dreams high on a hill with a great view of the entire city. How much would that house be worth? Now, imagine that same house with no roads for you to travel to get to people or for people to get to you. How much would it be worth now?

Your platform—your blog or website— is your house and the Internet and social media networks are the infrastructure—the roads that bring you to the people [...]

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8 Hot Idea Starters For Your Blog

by Nikki Woods on Monday, November 25, 2013

There’s an old folk tale about a tramp arrives in a village and convinces the people that he can make a delicious and hearty soup with nothing but a large pot of boiling water and an old bent nail.  Once he tasted the nail soup, he said it was delicious but would taste better with a little salt,.  After that was provided he continued to suggest what would make the nail soup even better.  When he was done, the villagers [...]

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NOTE: This article is part of the series 6 Better Ways To Get National Media Coverage and FREE PUBLICITY .  I wanted to dive deep on each of the six steps.  This blog will address the three ways to Clear Up Your Brand!

We’ve all tried to carry on a conversation even though the connection on our mobile phone was awful.  We think that even though we’re only catching every second or third word, we can still get something useful out [...]

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8 Tips For Using YouTube To Market Your Business

by Nikki Woods on Wednesday, November 20, 2013

Do you remember your first video camera? 

Depending how old you are, it might have been a camcorder you used to record your kids’ soccer games or your sister’s wedding or your niece’s graduation.  Unless you were technically savvy, getting those recordings off your camera and on to your TV set for viewing could sometimes be a challenge.  Video cameras for personal have gone from being the size of a small portable TV to pocket size on our cell phones [...]

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5 Commandments In Content Marketing

by Nikki Woods on Monday, November 18, 2013

There’s nothing like getting the message that your communication just isn’t getting through.

When you’re trying to connect with your target audience with content marketing, if they aren’t getting your message it’s a useless and sometimes costly waste of time.

So, how exactly do you determine good content marketing?

In the corporate world, there are some best practices that will make an immediate difference. Here are five commandments of content marketing you must remember:

#1 – Craft meaningful content

Anyone can post content.  [...]

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6 Better Ways To Get National Media Coverage and FREE publicity

by Nikki Woods on Friday, November 15, 2013

Your dad, your auntie and BFF read everything you post but now you’re wondering how to get attention from people outside of your circle.  You are not alone.

In fact, one of the questions I’m asked most frequently is about attracting local and national publicity. After years of working in traditional and social media in a variety of capacities, I’ve come up with a few steps to follow.

Be Clear

Before making yourself available for interviews you have to be sure about [...]

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5 Ways To Host A Better Twitter Chat

by Nikki Woods on Wednesday, November 13, 2013

Have you ever been to a party, where the lighting was bad, the chairs were too far away from each other the music was too loud and the food was cold?  If you have, then you know it’s not the guests’ fault; it’s the host’s.  Whether it’s a meeting, a talk show or a Twitter chat, a good host has specific responsibilities for making it flow.  Twitter chats are extremely popular and great for announcing a new product, behind the [...]

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SOCIAL MEDIA SAFETY FOR KIDS {VIDEO}

by Nikki Woods on Tuesday, November 12, 2013

Social media safety for our children should be a top priority. Here are three tips to help keep kids safe on line! If you have any tips you’d like to share, please leave them in the box below.

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Connect With Other Bloggers In 6 Fun Ways

by Nikki Woods on Monday, November 11, 2013

If you’re older than 20 you might remember things like long distance phone calls, rolls of shiny fax paper, and the sound of dial up Internet, proof that the way we communicate is ever evolving, mostly for the better.  But for some of us there’s still something very special about communicating via the written word. Blogs have gone from forums for professional writers to impress each other to an entire blog-o-sphere that includes every day people.

The capability is there for [...]

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